{"id":572,"date":"2012-04-27T10:05:37","date_gmt":"2012-04-27T08:05:37","guid":{"rendered":"https:\/\/milestone-investisseurs.com\/milestone-completes-cadums-exit-to-loreal\/"},"modified":"2012-04-27T10:05:37","modified_gmt":"2012-04-27T08:05:37","slug":"milestone-completes-cadums-exit-to-loreal","status":"publish","type":"post","link":"https:\/\/milestone-investisseurs.com\/en\/milestone-completes-cadums-exit-to-loreal\/","title":{"rendered":"Milestone completes Cadum\u2019s exit to L\u2019OREAL"},"content":{"rendered":"
Milestone Capital Partners LLP (\u201cMilestone\u201d), the Anglo-French private equity firm, is pleased to announce that it has completed the sale of Cadum International SA (\u201cCadum\u201d) to L\u2019OREAL, the world\u2019s largest beauty group, returning circa 6 times its original \u20ac17.5 investment made in 2007.<\/p>\n
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About Cadum<\/strong><\/p>\n
Cadum, the legendary oldest soap and baby product brand in France, was created in France in 1907, and launched its first soap in 1912. Today, the group is a leading player in the French personal care and hygiene segments and markets products such as baby products, shower gels, solid soaps and family hygiene products (www.cadum.fr<\/a>).<\/p>\n